From there, negotiations begin, with the various parties agreeing the terms of the sync licence and the size of the upfront payment to the musician, known as the sync fee. The appetite for music across the modern media landscape is insatiable, and every last note is making money for musicians.Īlternatively, if the supervisor is open to suggestions, the publisher might pitch suitable songs from the artists on their roster. With their ear to the ground, the music supervisor might already have a song in mind, in which case they’ll approach the publisher who represents the artist and the record label they’re signed to. The director needs a song to accompany a big shootout scene, and tasks their music supervisor with scouting and licensing it. Here’s our guide to making sync licensing work for you.
Goodsync lifetime license tv#
Sync a song to an achingly cool TV show, or a breakout video game and you can set a budding career in motion, funnelling fans who’d never otherwise have heard you to your socials, merch store and live shows.Īs the world’s favorite social music platform, BandLab is all about empowering musicians and sharing creative knowledge. But the benefits of sync licensing go deeper than immediate financial gain. In fact, if you’re not (yet) a household name, that might actively work in your favor, as you’re more likely to fit with a commissioner’s budget.īetween one-off fees and ongoing royalties, sync licensing can be a lifeline for musicians whose live income has fallen away during the pandemic. The truth is, with every type of music in demand across the creative industries, and directors more focused on a track’s suitability than the artist’s profile, musicians at every level can gain from sync licensing.
Goodsync lifetime license windows#
You’ve probably heard the stories of famous sync paydays – like the $3 million Microsoft handed to The Rolling Stones to use “Start Me Up” in its Windows 95 ad campaign, or the double-dollars that “Don’t Stop Believin’” earned Journey for appearing in both Glee and The Sopranos – and assumed that only veteran superstars need apply. At a time when reading your latest streaming royalty statement can be a deflating experience, sync licensing – otherwise known as licensing your music to feature on film, TV, videogames and adverts – is an income stream you can’t afford to miss. The appetite for music across the modern media landscape is insatiable, and every last note is making money for musicians. When you stop and listen, music is everywhere.
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